Top tips on widening audiences

There are many groups which are excluded from, or under-represented in, film audiences. To develop new services which will have wider appeal cinemas, distributors and film festival organisers can:

  • set up advisory groups made up of audience members or potential audience members, to discuss the improvements that would benefit them.
  • introduce special interest films into cinema programmes
  • arrange ‘film clubs’ in cinemas for groups with special requirements, such as young families
  • create community cinemas, including mobile cinemas, for audiences in rural areas
  • set up independent cinemas or film societies
  • organise themed film festivals
  • schedule film festivals to run as touring programmes
  • install digital projection equipment to enable screenings of a more diverse range of films
  • make physical and technological changes to support people with disabilities. See┬áTop tips on disabled access.